I built my first WordPress site in 2012 for a class project. Since then I’ve designed websites and interfaces for US and European clients in travel, gaming, and other industries.
I mix creativity with clear "why" questions to ensure the products I build meet real user needs. My approach blends practical problem-solving with thoughtful design to create useful, enjoyable experiences. This is my first website that I mentioned in the title :)
Experience
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Experience *
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Shaping UX for B2B and enterprise products 🏢
Clients / Project Partners:
• Deutsche Telekom
• Porsche
• E.ON
• Uniper
• Versicherungskammer
• And many more (B2B focused) -
Responsibilities:
✦ Serving as a UX Design (domain leader) & consultant, ensuring the design quality and consistency across all interfaces. Spearheading A/B Testing and Data-Driven Projects.
✦ Collaborated with multiple vendors to facilitate A/B Testing and Loyalty Program improvement resulted in an overall Revenue Growth.
✦Reduced checkout drop-off and boosted sales by doing comprehensive user research and fixing user pain points in the checkout funnel.
✦Managing designs across Italian, German, and French store by collaborating with marketing teams.
✦Made tiered promo codes easier to apply, increasing Average Order Value and Revenue.
https://www.hashtag-you.com/ -
Responsibilities:
✦ Co-founded Menfess.co, a community management platform that utilizes Twitter/X's API.
✦ As CDO, I am in charge in directing product design initiatives to ensure alignment with user and business needs.
✦ Collaborating closely with the CEO and CPO to enhance product features and establish monetization strategies.
✦ Actively sharing knowledge about UX, design, and startup investment, fostering a culture of continuous learning. -
Responsibilities:
✦ Worked on multiple design projects, delivering custom solutions that matched our B2B (Game Studios) customer’s needs (Sony, Capcom, Volition, Warner Bros).
✦ Designed from 0 to 1 engaging leaderboard for Starbreeze Nebula that improved user engagement and streamlined the leaderboard experience.
✦ Collaborated with 20 + designers and engineers on platform improvements.
✦ Analyzed APIs and product specs to help issue new endpoints for core products which improved the platform’s performance.
✦ Owned the design process for over 8+ services/solutions.
https://accelbyte.io/ -
Responsibilities:
✦ Redesigned StartClubArnhem website, increasing signups by and session duration.
✦ Led "Student Mobility" travel app project to improve student's travel experience in The Netherlands.
✦ Worked with cross-functional teams to create innovative design solutions.
✦ Managed client projects and timelines effectively.
https://www.whello.com/ -
Responsibilities:
✦ Led web design & video editing projects from concept to delivery.
✦ Worked closely with clients to understand their business and user needs.
✦ Built high-fidelity prototypes for design ideas.
✦ Ran workshops to align stakeholders.scription
When I'm not on Figma, I'm traveling, vibe-coding , creating content, sketching, playing soccer, or immersed in a good book.
He is always reliable and professional, was a pleasure to work with and anyone would be lucky to work with him.
Remi Andila - Lead Designer @Whello, ID
He consistently articulates his design decisions with clarity and confidence, making collaboration smooth across teams.
Adi Pramudya - UI/UX Manager @AccelByte, USA
His ideas help us a lot in designing the UX flow and design for client's website project. I undoubtedly recommend him to be your designer buddy in your project.
Gita Ardiyanti - Content Strategist @Mitrais, ID
He has a deep understanding of how user experience and business requirements go together, and he beautifully combines them to produce effective design decisions.
Raihanah Nabilla Firsty Rahman - Product Designer @Ahead, DE