It’s a mix of Grit, Creativity, and asking a lot of thoughtful “Whys” to make a product that people love.

I have built strong skills in both B2C and B2B platforms, including websites, mobile apps using React Native, SaaS solutions, e-commerce, and improving conversion rates for better results. These skills help me adapt and work well in different settings while solving complex problems. My wide experience and strategic approach allow me to find and apply practical, effective solutions consistently. Having lived in seven different cities in Indonesia, I have gained a broad understanding of various cultures and ways of thinking. I am passionate about designing and creating digital products and have worked with friends on innovative projects like Menfess.co, which now has about ~6.000 active users each month. As Chief Design Officer, I focus on overseeing and driving an organization's overall design strategy, aligning it with business goals to foster innovation, enhance UX, and maintain brand consistency across features.

See CV/Resume

When I'm not on Figma, I'm traveling, vibe-coding , creating content, sketching, playing soccer, or immersed in a good book.

Random Snapshots of my exciting design journey so far…

Laptop on a wooden table with a glass of iced coffee, a white dish, and a computer mouse, inside a cozy cafe with chairs, a display case with desserts, and a wooden counter in the background.
A young man with dark hair, smiling, wearing a dark plaid shirt and white earbuds, sitting in a blue office chair in front of a plain white wall.
A cozy coffee shop scene featuring a laptop displaying a project management software, a hot drink in a glass with a spoon, a plant in a pot, salt and pepper shakers, and a view outside through a large window showing a street with parked cars and a store named 'I ♥ MUKSHOP' with trees and buildings.
A young man with short black hair and a black shirt giving a presentation or speech in front of a banner that reads 'Digi' at an indoor event. He is holding a microphone and a remote control, and there are audience members visible in the foreground.

He is always reliable and professional, was a pleasure to work with and anyone would be lucky to work with him.

Remi Andila - Lead Designer @Whello, ID

He consistently articulates his design decisions with clarity and confidence, making collaboration smooth across teams.

Adi Pramudya - UI/UX Manager @AccelByte, USA

His ideas help us a lot in designing the UX flow and design for client's website project. I undoubtedly recommend him to be your designer buddy in your project.

Gita Ardiyanti - Content Strategist @Mitrais, ID

He has a deep understanding of how user experience and business requirements go together, and he beautifully combines them to produce effective design decisions.

Raihanah Nabilla Firsty Rahman - Product Designer @Ahead, DE